Picture Post: Burberry S/S ‘08
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The ad campaign for Burberry’s Spring 2008 collection is out, and I think its the best Burberry campaign I’ve seen in a while. Not only is Agyness Deyn the face of Burberry, but they seem to have changed their whole direction with this campaign. Instead of their normal edgy black-and-white shots, they opted to use, gasp, color! I know it’s giant. Aggy obviously brings that cool grunge thing to the table, but she isn’t the only one who proves they can rock.
Also in the campaign, shot by Mario Testino, are models Lily Donaldson, Edie Campbell, Alice Gibb and Laura Fraser, Courtney Love’s guitarist Liam Wade, and Stings daughter Coco Sumner.
There is also a great behind-the-scenes video to go along with the campaign on the Burberry website. You can see the girls successfully jump toward the camera a billion times in 5 inch platforms without break their ankles and then swoon over Lily’s awe-inspiring hair flicks. By the way, does anyone know the name of the song/band that is in the video?
See more pictures below…
Click pictures to see full size.
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I totally agree with you. I LOVED this campaign! Instead of trying to be so regal, uppity and “couture”, they’re opting to relate to the buyer and actually seem human. I love it! Makes me want to buy Burberry 10x more, that’s for sure.
And, like you said, the use of color is AMAZING! We’re all so used to their plaid, plaid, plaid… It’s refreshing to see something new!
xoxo.
I know i’ve been trying to search for that song, and i can’t find it by typing in lyrics! but ill let you know if i do!
i found out what it was!!!
Its Pest Control by Blondelle
[...] take a lick they don’t give a fuck.” That one line was enough to distract me from watching Agyness Deyn and Lily Donaldson jumping back and forth while shooting the Burberry campaign. I searched the net using numerous combinations of lyrics from the song, all the while listening to [...]
Amazing photos
they look so SEXY ññ
ooh god I totally fell in love with this coats
love agyness
I love the coats too! I keep telling my sister to buy one because she keeps saying she wants a great color trench. Hello, Burberry!!!
i loved this campaign.
Check out Alex Pettyfer!!! Yeah
[...] take a lick they don’t give a fuck.” That one line was enough to distract me from watching Agyness Deyn and Lily Donaldson jumping back and forth while shooting the Burberry campaign. I searched the net using numerous combinations of lyrics from the song, all the while listening to [...]